Prisma Electrical Controls Corp. successfully held its annual Channel’s Forum 2026: Powering Connections, Greater Results last March 18 at Swiss-Belhotel Blulane, Sta. Cruz, Manila. The event served as an opportunity to strengthen relationships with channel partners further while sharing the company’s latest products, programs, and initiatives.
During the event, channel partners were able to explore various product displays featuring Prisma Electrical’s latest offerings, including McGILL terminal lugs, EMT raintight fittings and pull elbows, KUMWELL grounding and lightning protection products, as well as Fujipipes PVC pipes and fittings.
To formally open the program, Mr. Brian Calubad, CEO of Prisma Electrical, warmly welcomed everyone and expressed his sincere appreciation to the company’s valued channel partners for their continued trust and support throughout the past thirty years. He emphasized that this milestone would not have been possible without the strong partnerships built through the years, making the channel partners an important part of Prisma’s journey and success.
Engr. Lito Macaraig, Prisma’s General Manager, shared a brief overview of the company’s history, milestones, and vision for continuous growth. As Prisma continues to evolve and expand, the company remains committed to offering new and innovative products. In this light, Engineers Joella Lacsina and Jerome Acacio, two of Prisma’s Technical Engineers, presented the company’s latest product offerings and solutions, which can further help open new sales opportunities for channel partners.
Meanwhile, Ms. Joy Gamil, Vice President for Marketing, enthusiastically introduced a customer loyalty program specially designed and customized to support each channel partner’s growth and engagement with the company.
To conclude the event, Mr. Restie Morales, Prisma’s Dealer Sales Supervisor, expressed his gratitude to all the valued partners for taking the time to attend and actively participate in the forum. He also thanked everyone for openly sharing their thoughts, concerns, and insights, which encouraged meaningful discussions and reflected the stronger partnership between Prisma and its channel partners in finding ways to continuously support one another.
More than simply introducing upcoming product lines and programs, the Channel’s Forum 2026 became a meaningful platform for collaboration, open communication, and relationship-building — strengthening Prisma Electrical’s commitment to growing together with its valued partners.
